Use your Google Shopping file to sell on Amazon.com

A few weeks ago, we mentioned that you can use a tab delimited file in the format you use for Google Shopping to list products for sale on Amazon.com.

We have since expanded to support an additional category:

• Electronics
• Camera & Optics

You will only be able to upload products in these categories, and Amazon's listing requirements (e.g., data and image quality) apply to the products that you list.

For more information, including how to upload your file and the supported data fields, search for "Google Shopping" in seller Help.

Tips for Managing Orders Effectively

Keep up with orders using the tools in your seller account and follow some suggested "best practices" to excel at the essentials of order management.

• Don't rely solely on "Sold, ship now" e-mails to let you know you have new orders. Check the Manage Orders tool in your seller account daily for up-to-the minute information about your orders, including buyer names and shipping addresses.
• Ship exactly what the buyer ordered. If you no longer offer the exact products you originally listed, it is in your best interest to keep your listings up to date and accurate, including the product images.
• Ship the order on time. You’ll have more time to resolve any problems that might arise.
• Confirm the shipment. When you confirm a shipment, we notify the buyer via e-mail that their order is on its way.
• Keep buyers informed of any order issues. Buyers are less likely to leave negative feedback or file A-to-z Guarantee claims when you let them know the status of their order.
• If you need to refund an order, do so promptly. You can make refunds through the Manage Orders tool.
• If you have a Professional selling plan, download Order Reports and Inventory Reports regularly to keep track of sold items, order fulfillment, inventory levels, and available listings.

For Pro sellers: Customer returns processing just got easier

Amazon has just released a new feature to assist sellers with processing customer returns. Previously, sellers were limited to the default number generated by Amazon when authorizing a return request. Now sellers can use a custom return number.

This new feature is in response to custom return numbers being one of the most requested features among high volume sellers.

Custom return numbers enable sellers to integrate their existing Customer Relation Management (CRM) systems with Amazon's returns system, creating a more seamless return process. During the return authorization process, sellers can now use either the Amazon return number or a custom number.

The custom number now appears on both the buyer's return authorization and the return mailing label.

Use Amazon Selling Coach to help increase your selling success

You may be wondering how to increase your sales on Amazon.com. If you are on the Professional selling plan, you can use the Amazon Selling Coach to see valuable information about your products and listings:

• Inventory that is low or out-of-stock
• Products that our customers are searching for that you may also want to offer
• Products that may benefit from Fulfillment by Amazon
• Products that match yours, but are being listed by other sellers at a lower price
• Listings that are missing important information

Amazon Selling Coach is updated periodically, so check frequently for new alerts about potential opportunities.

After you have tried the Amazon Selling Coach, please send us feedback by clicking the “Tell us what you think of this new feature” link.

We appreciate the feedback and suggestions we have received so far. Sellers have told us:

“Fantastic!!! Now I never have to worry about my best sellers running out of stock without me knowing!! THANK YOU!!”

“[The Coach] is easy to comprehend. I like seeing what customers look at before deciding to purchase my products.”

To learn more, search for “Amazon Selling Coach” in seller Help.

If you are on the Individual selling plan and would like to learn more about the Professional selling plan, search for “selling plan” in seller Help.

Use your Google Shopping file to sell on Amazon.com

If you have a tab delimited file in the format you use for Google Shopping, you can upload this file to your seller account to list products for sale on Amazon.com. Amazon's listing requirements (e.g., data and image quality) apply to the products that you list.

We currently support the following categories, as specified in the google_product_type field in the file you use for Google Shopping:

• Electronics > Communications > Telephony > Mobile Phone Accessories
• Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Cases
• Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone SIM Cards
• Electronics > Communications > Telephony > Mobile Phone Accessories > Mobile Phone Stands
• Electronics > Communications > Telephony > Mobile Phones
• Electronics > Communications > Telephony > Mobile Phones > Feature Phones
• Electronics > Communications > Telephony > Mobile Phones > Smartphones
• Electronics > Communications > Telephony > Mobile Phones > Watch Phones
• Electronics > Communications > Telephony > Satellite Phones

For more information, search for “Google Shopping” in Seller Central Help.

Growth and Development for Sellers on Amazon.ca

Change is in the air for sellers in North America!

Four new stores were launched on Amazon.ca over the past month, expanding selection and enabling customers to find more products quickly and easily. Click below to see each new store.

• Large Appliances
• Musical Instruments
• Office Products
• Toys & Games

To complement this category expansion, a number of existing stores were upgraded with more refined search and browse options. These include the Camera & Photo, Cell Phones, Consumer Electronics, Lawn & Garden, Personal Computers, and Pet Supplies stores.

New seller tools are available for creating listings in all of the new and upgraded stores:

• expanded classification categories in the Add a Product tool
• dedicated inventory file templates and XSDs
• new Browse Tree Guides

In coming months, sellers will have more opportunities to expand their business as new Beauty, Grocery, and Health & Personal Care stores are opened on Amazon.ca.

More information:
Amazon.ca Selling Plans and Fees
Amazon.ca Fulfillment by Amazon Program

Have your own website but want to use the familiar, trusted Amazon payment experience? Try Checkout by Amazon.

Checkout by Amazon is a complete checkout and payments service for e-commerce retailers. Checkout by Amazon enables customers to complete purchases without ever leaving your website, helping you increase conversion and gain new customers. It provides a familiar and trusted checkout experience for your e-commerce or mobile website.

Want to see Checkout by Amazon in action? Check out our benefits here or see our video demo.